For UNIQLO Singapore’s Holiday campaign “Uniplay,” we created playful banner ads that merged the kinetic look of classic pinball machines with UNIQLO’s clean, modern visual style. Each ad transformed product shapes and brand colours into flippers, bumpers, and score cues, bringing a festive sense of motion to the digital experience.
Central to the banner interaction is a prize mechanic, inviting users to click through for a chance to win UNIQLO products, with all participants entered into a grand prize draw for a trip to Tokyo, the birthplace of the UNIQLO brand.
